Are you seeing pink? Of course you are! It’s October and it’s breast cancer awareness month. Wondering why the 10th month of the year turns to the shade of pink as the leaves start to fall? With the exception of non-melanoma skin cancer, breast cancer is the most common cancer in women. But men can also get this disease. And talk to just about anyone, and they can name more than one person whom they know who has been touched by this cancer. The good news is that improved treatments have given patients a better fighting chance. The bad news is that too many women (and men, too!) are still getting diagnosed every year. Throughout the month of October, wear something pink and show your awareness of breast cancer. Here are a few suggestions on how you can get in the pink: toss your lunch, snacks, or favorite book into the ribbon tote, stay handy with our 26 piece pink tool set, make sure you can always unzip with the large ribbon Quik-Zip zipper pull, and make sure your breath is always squeaky clean and fresh with awareness ribbon mints. And remind the ladies in your life to get their mammograms.