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DECEMBER 17, 2012

Another Budget-Friendly Idea

Today is another post in our “easy to give, no dent in your wallet” method to giving promotional items to leads, clients, and customers. Having worked for years in marketing, I know that many organizations immediately think of expensive golf jackets, sweatshirts, and decadent gift baskets when the term “promo item” is spoken. They think that they need to spend a fortune for the possibility of landing a lead or two. Yet, nothing could be further from the truth. Promotional items do not have to be pricey. Spotting some nice promotional products doesn’t mean you’ll only land one new customer. Instead, find a promotional item the appeals to your business market and your potential leads will come to you – perhaps next Tuesday or in six months. Here’s an example of something simple that fits with any budget yet is perfect if you are in the healthcare profession: fruity SPF15 lip balm. Of course, this item is a good fit for other industries, too: higher education, real estate firms near the beach, vacation companies, retail. That’s the beauty of promotional items – one product can be a great marketing tool for just about any business or industry. So, call Gimmees and place your order today!
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