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Promotion Commotion: Blog

AUGUST 27, 2014

A Dress for Your Table

You've arrived at your conference/workshop/seminar. You're sharply dressed, name tag prominently exposed for all of those new faces to see. You've got your marketing items ready for display on the table… the TABLE! Where is the sign for the table? Did it get damaged in transit? You've got nothing whatsoever to worry about. Want to know why? There isn't a sign for your table, because you've got the 4-Sided 8 Foot Throw Style Table Cover which comes complete with your company's name. Phew! You really did dodge a bullet there. Not only do you have a high quality, wrinkle resistant tablecloth, but there's no need to have to remember to bring a sign. This bright, classy-looking tablecloth looks good and offers your name right there in white lettering making it easy to spot and read. It's one less thing you need to worry about. Now, smooth your jacket, put those pens and plastic cups out to distribute to passersby, and breathe a sigh of relief that something as simple as a tablecloth can take all the stress off.
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AUGUST 18, 2014

Give Your Marketing Campaign a Little Heart

There are so many promotional items and ways to market your business, your message, or both. Take the Heart Photo Magnet. This could be a great promo item for a cardiologist. Or it works for a pediatric dental practice. Or a school event. A law firm. A grocery store. Retail chain. Restaurant. Used car sales. Handyman services. Computer repair. Assisted living center. Painter. See where I'm going with this? An item at first glance might not look like something you think is worthwhile for marketing your company. But it can be tailored to meet your message to a T. Anyone -- and yes, I mean any business -- will find this magnet ideal for marketing purposes. It shows you care. It gets your message across in a personal yet professional way. It is something every recipient can and will use. It can be placed anywhere (i.e. refrigerators, cars, filing cabinets, magnetic boards). Want to know another useful tidbit? This magnet is competitively priced so that you won't drain your marketing budget. It's a great promo item that is budget friendly and completely useful for your business.
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AUGUST 12, 2014

Could Your Marketing Use an Ounce of Energy? How about Two Ounces?

Who couldn't use a boost, a bolt of energy if you will, right in the middle of the day? Now, what if that boost came with a marketing message attached? That's right. You can give a little bit of energy to everyone you meet and you don't even need a business card in hand. Just spot your next prospect a Sugar Free 2 oz 5 HOUR Energy Shot. Couldn't you see these set up on your next tradeshow table? I think these are a wonderful idea for that mid-afternoon 10-minute break at a seminar. And these can be used at all sorts of events -- marathons, mud runs, and other races/walks; orientations; fitness center sign-ups; picnics; and all-night collegiate fundraisers are just a few suggestions. I recently got one of these energy shots at a carnival prior to a NASCAR race where there were literally thousands of people milling around. That tiny bottle in my hand gave me an idea. One small item is all it takes for someone --anyone -- to notice your company's name. And one person is all it takes to land a new customer. Who could bring you hundreds, thousands, perhaps even millions of dollars' worth of business.
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AUGUST 5, 2014

I've Got a Bud for Your Ear

We've all got them -- smartphones, MP3 players, tablet computers, laptops. But do we always have the ear buds we need to keep our music (sing it Metallica or play it for us, Beethoven) or that God awful online seminar to ourselves? Lucky for us, Gimmees has got them! I like these as giveaways -- think goodie bags, gifts for someone who has answered an all important question in a sales workshop, for that nice gentleman who browsed your booth at the Vegas tradeshow. Give these to your clients (they go nicely with a business card as an ice breaker to a new prospect). Hand them out to your sales force. Add them along as a small token thank you for every new customer who places an order.  Be creative. Hand them out to students, patients, employees, mothers, grandfathers, tablet computer buyers, cable company customers, and -- well, you get the idea. Put them on your tradeshow table for walk ups to grab. There's no end to what you can do with these. Oh, and did we fail to mention that these ear buds offer excellent listening quality? We didn't? Guess what? We just did!
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JULY 29, 2014

You'll Never Walk Alone... or in the Dark Again

I love products that multi-task -- one item that has numerous functions or features in the realm of a Swiss Army knife. All knives and sharp objects aside, let's talk about the Flashlight and Siren Pedometer. This is ideal for early morning or late evening walkers who take to the streets after the sun has long set or before it has had the chance to come up. Doctors and healthcare providers agree that walking is among the best forms of exercise, but not everyone has the option to take a brisk walk during an optimum time. This marketing item not only tracks steps, calories, and the distance walked, but it also lights dark pathways and gives off a loud siren should the user feel as though he or she is in danger. This item works for an array of businesses, too -- orthopedists, healthcare facilities, gyms and fitness centers, retirement communities, alarm companies, walking clubs, etc. Get the idea? Promoting good health with walking helps your clients and customers know how important they are to you. Adding on your corporate name to this pedometer reminds them of all that your company offers.
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JULY 21, 2014

Magnetize Your Marketing Efforts

Organizations always are looking at new and innovative ways to market their brands, but marketing campaigns can be costly at times. I'd like to introduce you and your business to the magnet trend. If you've not noticed, magnets are promoting everything from colleges to sports teams to radio stations to grocery stores. A magnet is noticeable and it broadcasts your message without the need for a very pricey radio station timeslot. Magnets have been showing up on cars, refrigerators, and filing cabinets. The Magnet - Oval Shape (6x4) Outdoor Safe is a favorite of ours over here at Gimmees because it is big enough to promote a message/company name/Web site address yet not at all intrusive. It works for everything, too -- any business or organization or event can use this little magnet for maximum sales potential. Stick it in a goodie bag at a tradeshow, hand it out to new enrollees, slap it on the cars in your corporate parking lot. Now, imagine you give out 500 of these magnets. How many pairs of eyes will spot them? The number is incredible -- too many to count. Suddenly, that tiny marketing idea has promoted you to the masses with little effort on your part.
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JULY 14, 2014

A Promo Item You'll "Flip" For

Calling all tootsies! Have we got the item for you! Well, actually, we have the item for anyone who is looking to market to the 10 adorable toes on everyone's feet. The Catalina Zori Flip Flop is it. Wouldn't these just be the most adorable giveaway for salons and spas, breast cancer awareness, podiatrists, women's health organizations, gyms and fitness centers, hospitals, and colleges? I even imagine this would be great for those finishing half-marathons, mud runs, and triathlons. The flip flop can cater to any company with any theme. How about "get your foot in the door" campaigns for your sales force? Or a gift in a goodie bag for that new freshmen class at your university? A special thank you to new patients? A gift with a coupon attached to add new clientele? There are so many ways to use this flip flop to market your business. We've provided a few suggestions, but the possibilities are endless. And Gimmees can help you find the right color options for you -- mix and match the sole and strap colors so that this giveaway goes hand in hand with your message.
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JULY 8, 2014

Hiding Your Personal Items... on Your Person

Although I'm not a runner, I have plenty of runners in my life whom I admire since I wish I had it in me to lace up a pair of sneakers and set off on a 12-mile journey. On foot. While moving quickly. But I don't. Still I've attended races where I've cheered on loved ones and friends (and even many, many strangers whom I did not know) and I've wondered often where these physically fit specimens of lean muscle and very low body fat keep their valuables like money and house keys while not breaking stride. I don't need to wonder any longer because I've discovered the shoe wallet. I love this item and I know you will, too. I useful, amazing, completely necessary, and one darn great way to market your business. Not only that, but any business -- hello construction companies, dental practices, realtors, banks, restaurants, and retail shops -- can use it. It's ideal for that grand opening giveaway or as a special thank you to a long term customer. Even if your recipient is not a runner (say, like me), he or she will still get much use from this wallet when out for a walk, a hike, or while window shopping.
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JULY 2, 2014

No Lip Service, Just Lip Protection from Us

You know you shouldn't step foot on the sand or dangle your toes poolside unless you're slathered in sunscreen, correct? You've heard all the horror stories of skin cancer, the sun's damaging rays, dreadfully painful sunburn (the latter of which I'm sure you've experienced more than once). But there's one area of the body that is at risk to sun exposure yet is often neglected or forgotten about and that's the lips. A recent study of lip cancer patients, noted by the Skin Cancer Foundation, found that 81% of patients had it on their lower lip. Now's the time for all you physicians, healthcare service organizations, hospitals, schools and daycares, insurance companies, and the like to dole out Gimmees' Easy-Twist Lip Balm. It's got sun protection (SPF 23) and has a self-adjusting applicator. Oh, and did we mention that it also markets your business prominently? It's a great giveaway for any time of the year and it's budget-friendly. It also is perfect for any organization to distribute to customers and prospects -- we've even seen law firms give this item out. You can't miss with this lip balm. It not only is a wonderful promotional item, but it just might help to save a life.
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JUNE 23, 2014

Bag It Now

Goodie bags aren't just for kids anymore. The party bags chock full of candy, pencil toppers, temporary tattoos, and stickers have given way to adult-designated giveaway bags for corporate parties, new location openings, vendor showcases, conventions, annual meetings, and conferences. Forget the skimpy bags with crayons and bubble gum, but don't forget the concept of the giveaway bag altogether because adults enjoy receiving them. First, start with the frosted die-cut bag, an attractive yet inexpensive base to hold all of the great things your recipient will be tossing inside. Now that you've ordered that lovely gift bag, fill it with appropriate items to distribute to your recipients at your next big event. Offer a few items or many. Stick to a basic theme (coffee pods, mug, coaster, etc.) or go wild with an array of different products that you know will excite while conveying your message. Whether you include a simple pen with your company name on it or something a little more exotic, keep this quote from the ancient philosopher Seneca in mind. "A gift consists not in what is done or given, but in the intention of the giver or doer."
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